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International Sales and Marketing Management

Top-up degree of International Sales and Marketing Management, 90 ECTS
Economics, commerce, management and accounting Law, public administration, public order and safety

Institution Zealand - Academy of Technologies and Business
Campus Campus Roskilde
Duration 1,5 years
Tuition per term (Non-EU/EAA/CH) 4333 EUR
Tuition per term (EU/EAA/CH) 0 EUR


The International Sales and Marketing program is designed to help students to gain thorough insight into Marketing, Logistics, Management and Organisation, Finance and Economics, and Business Law.

The programme is divided into three semesters including a company internship and a bachelor project in a company. During the first two semesters of the programme you will be working with practical and theoretical areas covering the following subjects:
  • Strategy, Organisation/Management, and Logistics
  • Sales and Marketing
  • Economics
  • Business Law
  • Philosophy of Science and Methods
Elective Subjects/Theme:Together with 4-8 fellow students you study a subject chosen by you (2 subjects must be chosen/subjects vary from semester to semester)
  • International Sales
  • Strategy and Business Models
  • Innovative E-Marketing
  • Global Business
The third semester focuses on the internship and the final bachelor project.

Career Opportunities

The international sales and marketing management programme is aimed at students wishing to have the right mix of sales and marketing competences in jobs such as: International Sales Representative, Executive Sales Supporter, Key Account Manager, Sales Planner, Assistant Sales Manager, Sales Manager, Sales and Marketing Coordinator.

About the Degree

The syllabus and learning objectives of the programme are based on research into the future requirements of business and industry for staff with an international profile, good language skills and a broad foundation in economics, with a special view to coping with marketing assignments.


The Bachelor top-up programme in International Sales and Marketing Management:
  • an AP Degree in Marketing Management or
  • another relevant Danish AP Degree within Business or Economics, or
  • an equivalent international higher education Degree within Business or Economics (if this is your admission qualification you must attach the diploma, all transcripts and a detailed description of your programme/degree in English to the application)
For admission, applicants must have an advanced level in mathematics, and applicants with marks above average and/or relevant work experience are given preference .If another relevant Danish AP Degree then other requirements applies for admission.
Read more about the requirement of this programme

In addition, documentation may be required verifying that your proficiency in English is equal to a specific academic score. Please contact the institution for further information

Apply directly at Zealand with all relevant documentation here:

If you need further assistance with the application procedure please contact the academy.
Note that you can also apply through one of the institute's agents and representatives

To find out whether the level of your foreign certificate or diploma satisfies the general entry requirements, you should contact ZIBAT directly. A list of the most commonly recognized exams and diplomas can be found at the Danish Agency for Higher Education

Exchange students should contact their home institution for information on application procedures and deadlines.


There is a tuition fee for all full-time degree students with a citizenship from outside of EU/EAA/Switzerland. Students within an exchange programme are not required to pay tuition.

For Further Information

Information from the Danish Agency for Higher Education can be located at

You will find information about the Danish assessment of foreign qualifications in Guide to diploma recognition

About the Educational System in general visit the section The Danish Higher Education System

Spring | All applicants

Application date
Nov 01
Start date
Feb 01

Autumn | All applicants

Application date
May 01
Start date
Sep 01

Campus Roskilde


A long tradition in a modern environment Zealand, Campus Roskilde has a long and proud tradition dating back to 1869 where we were founded as Roskilde Business College. The college has been an important part of the educational sector in Roskilde for more than a century. In 2008 we became part of the fifth largest academy in Denmark, Zealand, Campus Roskilde is located in the city of Roskilde, which is only 20 minutes by train from the capital city – Copenhagen. Campus Roskilde is the largest Campus in Zealand and today we have about 1,200 students in total – a number that is increasing every year. Roskilde is today one of the educational hubs in Denmark and institutions as well as students benefits from a strong and diverse educational environment.Campus Roskilde allocates a lot of resources and attention to catering for the growing number of international students. We have a modern study environment for international students, with stimulating academic learning, combined with elements of general education and social competence, and forward-looking teaching methods.Student support Centre
One of the special attractions for international students at Campus Roskilde is the student support and counselling. Campus Roskilde supports and caters for international students when studying and learning in a different educational environment and having to live in a completely new country and surroundings. Further, you are supported in reaching your study goal. The teachers conduct individual talks with the students giving each student the opportunity of discussing learning goals, career goals etc. We call it SDI – Student Development Interviews.

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