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Programmes

Economics and Business Administration - Marketing

Master (2 years) of Science in Economics and Business Administration (Marketing), 120 ECTS
Economics, commerce, management and accounting

Institution Aarhus University (AU)
Campus Aarhus
Duration 2 years
Tuition per term (Non-EU/EAA/CH) 5000 EUR
Tuition per term (EU/EAA/CH) 0 EUR
Website http://kandidat.au.dk/en/marketing/

Description

The MSc programme in Marketing prepares students for a range of international management careers across public and private sectors. Graduates have expertise in value creation, innovation, communication and channel management, pricing, marketing research, customer relationships and marketing strategy.

A Key Component of Business

Marketing is indispensable to top management when it comes to picking served markets, competitors and business portfolios. Customers are also central to marketing, which means making promises and meeting expectations. This work is often international in scope, a characteristic mirrored in the course content offered on the programme at Aarhus University, which has an international staff and a diverse student body.

Social and Academic Activities

Aarhus BSS hosts a rich and varied programme of activities for you as a student, both study-related and social. Our many student associations host events ranging from lectures and company events to career days and sports days, Friday bars and celebrations, so there is plenty of scope for meeting and networking with like-minded people, discovering new areas of academic interest, and socialising with fellow students.

Careers  

Graduates with the MSc in Marketing have state-of-the-art knowledge about value creation and innovation management, channel management, pricing, marketing research, customer relationships, communications management and marketing strategy. They are ready to take on a range of management roles including consultancy, entrepreneurship, innovation and communication management in private and public sectors. Their skills are very much in demand – so career prospects are very bright. 

Aarhus BSS

Aarhus BSS (School of Business and Social Sciences) is one of Aarhus University’s four faculties. With approximately 14,000 full-time stu­dents, several thousand part-time students, more than 270 PhD students and more than 570 faculty members, Aarhus BSS ranks among the largest business schools in Europe and is Denmark’s biggest business and social sciences unit at university level. Building on its broad academic base, it encompasses both traditional business and social science disciplines.

Learning in an International Context

At Aarhus BSS, we conduct research and teach­ing at the highest academic level. We are dedicated to imparting to our students exactly the knowledge, skills and experience that are in demand – the skills that are essential for engaging in professional business activities in a global marketplace.

    Admission  

    To find out more about admission to the MSc in Economics and Business Adm. - Marketing please visit the programme’s website. 

    In addition, documentation may be required verifying that your proficiency in English is at a specified level. Read more about the language requirements at Aarhus University

    Apply directly at Aarhus University with all relevant documentation.

    To find out whether the level of your foreign certificate or diploma satisfies the general entry requirements, you should contact Aarhus University directly. A list of the most commonly recognized exams and diplomas can be found at the Danish Agency for Higher Education → http://en.fivu.dk/recognition

    Exchange students should contact their home institution for information on application procedures and deadlines.

    Tuition

    Please read more about tuition fee here → http://kandidat.au.dk/en/admission/tuitionfees/

    For Further Information

    Information from the Danish Agency for Higher Education can be located at → http://en.fivu.dk/.

    You will find information about the Danish assessment of foreign qualifications in Guide to diploma recognition

    About the Educational System in general visit the section The Danish Higher Education System



    EU/EEA/Swiss

    Application date
    Mar 15
    Start date
    Sep 01

    Non-EU/EEA/Swiss

    Application date
    Jan 15
    Start date
    Sep 01

    Aarhus

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