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Programmes

Corporate Social Responsibility

Summer School of Business, Economics and Management, 10 ECTS
Economics, commerce, management and accounting

Institution Aarhus University (AU)
Campus Aarhus
Duration 3 weeks
Tuition per term (Non-EU/EAA/CH) 1704 EUR
Tuition per term (EU/EAA/CH) 680 EUR
Website http://www.au.dk/en/summeruniversity/courses/corporate-social-responsibility/
Description

In recent years, the topic of business accountability to society and environment has captured the unprecedented attention of business and academic community. A variety of terms and management approaches (e.g., Corporate Social Responsibility, environmental responsibility, sustainable development, sustainability, corporate citizenship, green marketing, and triple bottom line) have been employed not only at the academic level but in recent business practices as well. Those concepts is rapidly transforming the business landscape and forcing the companies to do business in a more social responsible way. Following that trend, this course provides an overview of Corporate Social Responsibility, mainly from the business case perspective. It is divided in three broad themes, as follows: The meaning and origins of Corporate Social Responsibility; Formulating and implementing Corporate Responsibility; The impact, critics and future perspectives of CSR.

The course covers the following main issues:
  • Introduction to Corporate Social Responsibility & other relevant terms
  • Corporate Social Responsibility Origins & Theories
  • Reasons for Corporate Responsibility (e.g. Ethical and Green Consumerism, Socially Responsible investment etc,)
  • The Corporate Responsibility issues (Sustainability, Socio-ecological Problems etc.)
  • How Corporate Responsibility is managed (e.g. CSR Strategy, CSR in global supply chains, CSR and Marketing etc.)
  • Initiatives such as UN Global Compact, Ethical Trading Initiative etc.
  • Designing Corporate Responsibility initiatives (e.g. Cause-Related Marketing Programs, Social Marketing Programs)
  • Developing Strategic Corporate Responsibility Partnerships (e.g. with NGOs)
  • Creating Shared Value  and Social Entrepreneurship
  • Communicating and Reporting Corporate Responsibility perfomance
  • Measurement and Audit Issues (e.g. Dow Jones sustainability index, FTSE4Good)
  • Cross cultural issues related to Corporate Responsibility
  • The impact of Corporate Responsibility on business, society and environment
  • Criticism, Controversy and Scepticism over Corporate Responsibility

About the Degree

This is a summer course that counts 5 or 10 ECTS. 

Admission

  • You must be enrolled in a university programme at the time of the AU Summer University
  • If you are applying for admission to AU Summer University courses at the Master level, you must hold a relevant Bachelor's degree (or as a minimum 180 ECTS in your study programme
  • The application deadline is March 15th

Tuition

The tuition fee varies from course to course. Find the price on the individual course page. Find more information here http://www.au.dk/en/summeruniversity/tuitionfeeandparticipationfee/

For Further Information

You can find more information on the programme here www.au.dk/summeruniversity
If you have any questions regarding the programme please write summeruniversity@au.dk


Summer

Application date
Mar 15
Start date
Jul 25

Aarhus

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